BS ISO 19731:2017

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Digital analytics and web analyses for purposes of market, opinion and social research. Vocabulary and service requirements

Published By	Publication Date	Number of Pages
BSI	2017	28

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Categories: 03.100.20 - Trade. Commercial function. Marketing, BSI

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Description

PDF Catalog

PDF Pages	PDF Title
2	National foreword
6	Foreword
7	Introduction
9	1 Scope 2 Normative references 3 Terms and definitions
14	4 Research project management requirements 4.1 Organization and responsibilities 4.1.1 Management of the research process 4.1.2 Project management responsibilities
15	4.1.3 Appointment of a research quality manager 4.2 Confidentiality of information 4.3 Documentation requirements 4.3.1 General 4.3.2 Control of documents (other than project-related documents) 4.3.3 Control of research project documents 4.3.4 Control of records 4.4 Competence and training
16	4.5 Subcontracting/outsourcing 4.6 Reviewing the effectiveness of the research process requirements 4.6.1 Project management review
17	4.6.2 Problems and complaints management 4.6.3 Internal audits 5 Proposals and tenders 5.1 Proposals and tenders from service provider to clients
18	5.2 Other aspects to be established by service providers 5.2.1 General 5.2.2 Data cleaning and editing
19	5.2.3 Sentiment and/or text analysis 5.2.4 Website usage and measurement analytics
20	6 Execution of the project 6.1 General 6.2 Digital analytics and web analysis data collection 6.2.1 Data collection methodology 6.2.2 Validation of data collection process
21	6.2.3 Participant safeguards 6.2.4 Weighting 6.3 Protection of individuals 6.4 Device monitoring
22	6.5 Reporting
23	6.6 Data retention 6.7 Data security 6.8 Ownership and publication of results
25	Bibliography

Additional information

Status	Confirmed
Pages	28
Publication Date	2017-06-21
ISBN	978 0 580 93596 1
Standard Number	BS ISO 19731:2017
Title	Digital analytics and web analyses for purposes of market, opinion and social research. Vocabulary and service requirements
Identical National Standard Of	ISO 19731:2017
Descriptors	Quality management, Fieldwork, Marketing, Quality audits, Data processing, Data handling, Data acquisition, Handbooks, Instructions for use, Questionnaires, Consumer-supplier relations, Records (documents), Personnel management, Training, Personnel, Management, Quality assurance systems, Vocabulary, Organizations, Public opinion polls, Marketing research
Publisher	BSI
Committee	SVS/3
ICS Codes	03.100.20 - Trade. Commercial function. Marketing

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BS ISO 19731:2017

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